Analyst II, Digital Marketing Job at DraftKings, Boston, MA

aXN1Z2ZzOFdDSUFMdG5XdWFxWHYwdWFBbWc9PQ==
  • DraftKings
  • Boston, MA

Job Description

We’re defining what it means to build and deliver the most extraordinary sports and entertainment experiences. Our global team is trailblazing new markets, developing cutting-edge products, and shaping the future of responsible gaming.

Here, “impossible” isn’t part of our vocabulary. You’ll face some of the toughest but most rewarding challenges of your career. They’re worth it. Channeling your inner grit will accelerate your growth, help us win as a team, and create unforgettable moments for our customers.

The Crown Is Yours

Our Analytics team is focused on using data to generate insights and power fact-based decisions across the business. As an Analyst on the team, you will use data-driven insights to improve strategies for digital marketing channels and creative operations. You will focus on optimizing marketing effectiveness across DraftKings’ digital channels, focusing on paid search and SEO. By fostering cross-functional collaboration and innovating in metric development, you’ll enable teams throughout our organization to make more informed, improved and expedited decisions.

What you’ll do as an Analyst II, Digital Marketing

  • Optimize channel spend and creative performance in collaboration with marketing stakeholders.

  • Develop and manage self-service reporting dashboards for marketing insights.

  • Build analytical frameworks to improve marketing channel performance.

  • Partner with marketing operators and stakeholders to define business problems and deliver analytically rigorous solutions that enhance ROI.

  • Create high-quality presentations to communicate with key stakeholders across the business effectively.

What you’ll bring

  • Bachelor’s degree or equivalent in Mathematics, Statistics, Economics, Computer Science, Engineering, Business Analytics, or another relevant discipline.

  • At least 2 years of experience in business analytics or data science.

  • Experience working with paid search and organic search attribution methodologies.

  • Practical experience with SQL/Snowflake and Tableau. Python/R experience is a plus.

  • Knowledge of A/B testing, experimental design, and hypothesis testing methods.

  • Curiosity to learn about a complex business and a desire to grow as an analyst.

#LI-AS1

#AC2025

Join Our Team

We’re a publicly traded (NASDAQ: DKNG) technology company headquartered in Boston. As a regulated gaming company, you may be required to obtain a gaming license issued by the appropriate state agency as a condition of employment. Don’t worry, we’ll guide you through the process if this is relevant to your role.

The US base salary range for this full-time position is 76,800.00 USD - 96,000.00 USD, plus bonus, equity, and benefits as applicable. Our ranges are determined by role, level, and location. The compensation information displayed on each job posting reflects the range for new hire pay rates for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific pay range and how that was determined during the hiring process. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

We know finding a new job can be intimidating. Don't let imposter syndrome stop you from applying! Even if you don't think you tick off every box in this job description, we'd still love for you to apply or join our Talent Community. 

DraftKings is proud to be an equal-opportunity employer. We do not tolerate discrimination of any kind and are committed to providing equal employment opportunities regardless of your gender identity, race, nationality, religion, sexual orientation, status as a protected veteran, or status as an individual with a disability.

Job Tags

Full time,

Similar Jobs

Victor Hernandez

Bartender at OLA Restobar Downey Job at Victor Hernandez

 ...Job Description Job Description Ola Restobar Downey in Downey, CA is looking for one bartender to join our 92 person strong team. We are located on 11040 Downey Ave. Our ideal candidate is self-driven, punctual, and engaged. Responsibilities Prepare alcohol or... 

Ultimate Staffing

Receptionist Job at Ultimate Staffing

 ...Stable organization in Greenway Plaza is seeking an entry level Receptionist to join their team. If you're looking for a company that offers growth, benefits and an opportunity to succeed, this would be the right opportunity for you. Starting pay is $15/hr with the ability... 

MedPro Healthcare Allied Staffing

Travel Orthopedic Physical Therapist Assistant - $1,380 per week Job at MedPro Healthcare Allied Staffing

MedPro Healthcare Allied Staffing is seeking a travel Physical Therapy Assistant for a travel job in Greencastle, Indiana. Job Description & Requirements ~ Specialty: Physical Therapy Assistant ~ Discipline: Therapy ~ Start Date: 06/16/2025~ Duration: 13 weeks...

LaSalle Network

Logistics Manager Job at LaSalle Network

 ...Our client, a leading logistics solution provider dedicated to delivering efficient and reliable transportation and supply chain solutions to their clients worldwide, is hiring a Logistics Manager to join their team. We are seeking a dynamic and detail-oriented individual... 

Ashley Furniture Industries, LLC.

Manufacturing and Warehouse Associates (Arcadia, WI) Job at Ashley Furniture Industries, LLC.

 ...identifying defects and taking initiative to repair them, always upholding our high standards \n Safety First Mindset: You champion a safe work environment by adhering to all safety protocols and looking out for yourself and your teammates \n \n \n Why Your Future is...